One Bed, Two Dreams: Why Western Companies Fail in China.
Ken Wilcox, Former Chairman and CEO, Silicon Valley Bank
Listen now (54min)
“What your Chinese JV partner is expecting to gain won't be what you want.”
Ken Wilcox, Author, One Bed, Two Dreams (2024)
When a Western executive gets that monumental assignment to build business in China, what are the most important things he or she needs to know before they go? Ken Wilcox, former CEO of Silicon Valley Bank, has answers. For three years, Mr Wilcox ran a 50-50 joint venture with the Shanghai Pudong Development Bank. On paper the two partners' mission and objectives were totally aligned. Reality was a different story.